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BEGIN:VEVENT
UID:67048ebd63f547ddb543fce91663676a
CATEGORIES:LSDM
CREATED:20210102T074713
SUMMARY:Mike Salisbury, Uber Brand Guru
DESCRIPTION:	 \n	\n	How Branding Launched Michael Jackson’s Solo Career (printmag.com) 
 (https://www.printmag.com/post/mike-salisbury-and-michael-jackson)"For the 
 past half-century Mike Salisbury (http://www.mikesalisbury.net/) has succes
 sfully branded (http://http//www.mydesignshop.com/pro-series-put-your-best-
 brand-forward/?lid=JFprar102714) magazines and motorcycles, perfumes and th
 eme parks, Levi’s and Gotcha, Raiders of the Lost Ark and Jurassic Park. An
 d, most notoriously, Joe Camel. Smokin’ Joe was actually the subject of my 
 first Print interview with Mike, and was recently reprinted and deconstruct
 ed in Steven Heller’s Writing and Research for Graphic Designers (http://ww
 w.amazon.com/Writing-Research-Graphic-Designers-Communication/dp/1592538045
 ).\n	Off the Wall was released in 1979, when Michael Jackson’s personal rep
 utation had not yet been blemished. And since this year marks the 35th anni
 versary of Mike’s ushering in Michael’s coming out on his own, I got a behi
 nd-the-curtains account of Mike’s creative triumph over a variety of temper
 amental and logistical obstacles in order to produce his seminal image. And
  the man who branded (http://www.mydesignshop.com/branding-yourself-and-you
 r-design-career/?lid=JFprar102714) the “King of Pop” wraps up the interview
  with an extended riff on his early career trajectory.:\n
X-ALT-DESC;FMTTYPE=text/html:<p>	&nbsp;</p><p class="XzvDs _208Ie ljrnk blog-post-text-font blog-post-te
 xt-color _2QAo- _25MYV _1Fao9 ljrnk public-DraftStyleDefault-block-depth0 p
 ublic-DraftStyleDefault-text-ltr" id="viewer-9181b" style="margin-bottom: 0
 px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; back
 ground-image: initial; background-position: 0px 0px; background-size: initi
 al; background-repeat: initial; background-attachment: initial; background-
 origin: initial; background-clip: initial; font-variant-numeric: inherit; f
 ont-variant-east-asian: inherit; font-stretch: inherit; font-size: 17px; li
 ne-height: 1.5; font-family: wfont_827c6d_ab6d6fe2a5ee433b8adc2fb376aeb454,
  wf_ab6d6fe2a5ee433b8adc2fb37, orig_role_sans_display_pro_regular; -webkit-
 tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit; white-space: pr
 e-wrap; direction: ltr !important;">	<br />	<span class="vkIF2 public-Draft
 StyleDefault-ltr" style="margin: 0px; padding: 0px; border: 0px; outline: 0
 px; vertical-align: baseline; background: 0px 0px; font: inherit; -webkit-t
 ap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit; display: block; 
 direction: ltr;"><a href="https://www.printmag.com/post/mike-salisbury-and-
 michael-jackson">How Branding Launched Michael Jackson&rsquo;s Solo Career 
 (printmag.com)</a></span><span class="vkIF2 public-DraftStyleDefault-ltr" s
 tyle="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align:
  baseline; background: 0px 0px; font: inherit; -webkit-tap-highlight-color:
  rgba(0, 0, 0, 0); box-sizing: inherit; display: block; direction: ltr;">&q
 uot;For the past half-century <a class="_2qJYG blog-link-hashtag-color _2xV
 cV" href="http://www.mikesalisbury.net/" rel="noopener" style="margin: 0px;
  padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; backgro
 und: 0px 0px; cursor: pointer; font-style: var(--ricos-custom-link-font-sty
 le,unset); font-variant: inherit; font-weight: var(--ricos-custom-link-font
 -weight,unset); font-stretch: inherit; font-size: var(--ricos-custom-link-f
 ont-size,unset); line-height: var(--ricos-custom-link-line-height,unset); f
 ont-family: var(--ricos-custom-link-font-family); -webkit-tap-highlight-col
 or: rgba(0, 0, 0, 0); box-sizing: inherit; color: rgb(237, 88, 41); min-hei
 ght: var(--ricos-custom-link-min-height,unset);" target="_blank"><u class="
 sDZYg" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertica
 l-align: baseline; background: 0px 0px; font: inherit; -webkit-tap-highligh
 t-color: rgba(0, 0, 0, 0); box-sizing: inherit;">Mike Salisbury</u></a> has
  <a class="_2qJYG blog-link-hashtag-color _2xVcV" href="http://http//www.my
 designshop.com/pro-series-put-your-best-brand-forward/?lid=JFprar102714" re
 l="noopener" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; v
 ertical-align: baseline; background: 0px 0px; cursor: pointer; font-style: 
 var(--ricos-custom-link-font-style,unset); font-variant: inherit; font-weig
 ht: var(--ricos-custom-link-font-weight,unset); font-stretch: inherit; font
 -size: var(--ricos-custom-link-font-size,unset); line-height: var(--ricos-c
 ustom-link-line-height,unset); font-family: var(--ricos-custom-link-font-fa
 mily); -webkit-tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit; 
 color: rgb(237, 88, 41); min-height: var(--ricos-custom-link-min-height,uns
 et);" target="_blank"><u class="sDZYg" style="margin: 0px; padding: 0px; bo
 rder: 0px; outline: 0px; vertical-align: baseline; background: 0px 0px; fon
 t: inherit; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inhe
 rit;">successfully branded</u></a> magazines and motorcycles, perfumes and 
 theme parks, Levi&rsquo;s and Gotcha, <em style="margin: 0px; padding: 0px;
  border: 0px; outline: 0px; vertical-align: baseline; background: 0px 0px; 
 font-variant: inherit; font-weight: inherit; font-stretch: inherit; font-si
 ze: inherit; line-height: inherit; font-family: inherit; -webkit-tap-highli
 ght-color: rgba(0, 0, 0, 0); box-sizing: inherit;">Raiders of the Lost Ark<
 /em> and <em style="margin: 0px; padding: 0px; border: 0px; outline: 0px; v
 ertical-align: baseline; background: 0px 0px; font-variant: inherit; font-w
 eight: inherit; font-stretch: inherit; font-size: inherit; line-height: inh
 erit; font-family: inherit; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); 
 box-sizing: inherit;">Jurassic Park.</em> And, most notoriously, Joe Camel.
  Smokin&rsquo; Joe was actually the subject of my first <em style="margin: 
 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; bac
 kground: 0px 0px; font-variant: inherit; font-weight: inherit; font-stretch
 : inherit; font-size: inherit; line-height: inherit; font-family: inherit; 
 -webkit-tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit;">Print<
 /em> interview with Mike, and was recently reprinted and deconstructed in S
 teven Heller&rsquo;s&nbsp;<a class="_2qJYG blog-link-hashtag-color _2xVcV" 
 href="http://www.amazon.com/Writing-Research-Graphic-Designers-Communicatio
 n/dp/1592538045" rel="noopener" style="margin: 0px; padding: 0px; border: 0
 px; outline: 0px; vertical-align: baseline; background: 0px 0px; cursor: po
 inter; font-style: var(--ricos-custom-link-font-style,unset); font-variant:
  inherit; font-weight: var(--ricos-custom-link-font-weight,unset); font-str
 etch: inherit; font-size: var(--ricos-custom-link-font-size,unset); line-he
 ight: var(--ricos-custom-link-line-height,unset); font-family: var(--ricos-
 custom-link-font-family); -webkit-tap-highlight-color: rgba(0, 0, 0, 0); bo
 x-sizing: inherit; color: rgb(237, 88, 41); min-height: var(--ricos-custom-
 link-min-height,unset);" target="_blank"><em style="margin: 0px; padding: 0
 px; border: 0px; outline: 0px; vertical-align: baseline; background: 0px 0p
 x; font-variant: inherit; font-weight: inherit; font-stretch: inherit; font
 -size: inherit; line-height: inherit; font-family: inherit; -webkit-tap-hig
 hlight-color: rgba(0, 0, 0, 0); box-sizing: inherit;"><u class="sDZYg" styl
 e="margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: ba
 seline; background: 0px 0px; font: inherit; -webkit-tap-highlight-color: rg
 ba(0, 0, 0, 0); box-sizing: inherit;">Writing and Research for Graphic Desi
 gners</u></em></a>.</span></p><p class="XzvDs _208Ie ljrnk blog-post-text-f
 ont blog-post-text-color _2QAo- _25MYV _1Fao9 ljrnk public-DraftStyleDefaul
 t-block-depth0 public-DraftStyleDefault-text-ltr" id="viewer-afj4u" style="
 margin-bottom: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align
 : baseline; background-image: initial; background-position: 0px 0px; backgr
 ound-size: initial; background-repeat: initial; background-attachment: init
 ial; background-origin: initial; background-clip: initial; font-variant-num
 eric: inherit; font-variant-east-asian: inherit; font-stretch: inherit; fon
 t-size: 17px; line-height: 1.5; font-family: wfont_827c6d_ab6d6fe2a5ee433b8
 adc2fb376aeb454, wf_ab6d6fe2a5ee433b8adc2fb37, orig_role_sans_display_pro_r
 egular; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit;
  white-space: pre-wrap; direction: ltr !important;">	<span class="vkIF2 pub
 lic-DraftStyleDefault-ltr" style="margin: 0px; padding: 0px; border: 0px; o
 utline: 0px; vertical-align: baseline; background: 0px 0px; font: inherit; 
 -webkit-tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit; display
 : block; direction: ltr;"><em style="margin: 0px; padding: 0px; border: 0px
 ; outline: 0px; vertical-align: baseline; background: 0px 0px; font-variant
 : inherit; font-weight: inherit; font-stretch: inherit; font-size: inherit;
  line-height: inherit; font-family: inherit; -webkit-tap-highlight-color: r
 gba(0, 0, 0, 0); box-sizing: inherit;">Off the Wall</em> was released in 19
 79, when Michael Jackson&rsquo;s personal reputation had not yet been blemi
 shed. And since this year marks the 35th anniversary of Mike&rsquo;s usheri
 ng in Michael&rsquo;s coming out on his own, I got a behind-the-curtains ac
 count of Mike&rsquo;s creative triumph over a variety of temperamental and 
 logistical obstacles in order to produce his seminal image. And the man who
  <a class="_2qJYG blog-link-hashtag-color _2xVcV" href="http://www.mydesign
 shop.com/branding-yourself-and-your-design-career/?lid=JFprar102714" rel="n
 oopener" style="margin: 0px; padding: 0px; border: 0px; outline: 0px; verti
 cal-align: baseline; background: 0px 0px; cursor: pointer; font-style: var(
 --ricos-custom-link-font-style,unset); font-variant: inherit; font-weight: 
 var(--ricos-custom-link-font-weight,unset); font-stretch: inherit; font-siz
 e: var(--ricos-custom-link-font-size,unset); line-height: var(--ricos-custo
 m-link-line-height,unset); font-family: var(--ricos-custom-link-font-family
 ); -webkit-tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit; colo
 r: rgb(237, 88, 41); min-height: var(--ricos-custom-link-min-height,unset);
 " target="_blank"><u class="sDZYg" style="margin: 0px; padding: 0px; border
 : 0px; outline: 0px; vertical-align: baseline; background: 0px 0px; font: i
 nherit; -webkit-tap-highlight-color: rgba(0, 0, 0, 0); box-sizing: inherit;
 ">branded</u></a> the &ldquo;King of Pop&rdquo; wraps up the interview with
  an extended riff on his early career trajectory.:</span></p>
DTSTAMP:20260417T225507
DTSTART;TZID=America/Denver:20210121T070000
DTEND;TZID=America/Denver:20210121T080000
SEQUENCE:0
TRANSP:OPAQUE
END:VEVENT
END:VCALENDAR